Promotion Model Exporter

Inactive Rewards Experience

Title: Healthy feels good. So do rewards.
Teaser: Make progress on your health goals with simple activities and earn up to $150 this calendar year with Kaiser Permanente rewards. Plus, get a chance to win even more with monthly trivia.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/woman-on-phone-using-kp-rewards.png
Image Alt Text: Woman tracking her physical activity on KP rewards on her phone
CTA Label: Explore your rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards non-activated member start earning today
CTA Analytics Location: benefits & coverage kp rewards
Secondary CTA Label
Secondary CTA Link
Impress content: benefits & coverage:kp rewards:start earning today
Personalization Configuration Values: BenefitsNonActivatedRewardsPromo

Active Rewards Experience

Title: Healthy habits earn real rewards
Teaser: Get up to $150 this calendar year with Kaiser Permanente rewards. Monthly trivia gives you even more chances to earn.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/kp-rewards-activated-mobile.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Get rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards activated member go to rewards
CTA Analytics Location: benefits & coverage kp rewards
Secondary CTA Label
Secondary CTA Link
Impress content: benefits & coverage:kp rewards:go to rewards
Personalization Configuration Values: BenefitsActivatedRewardsPromo

2FA Content

Title: How it works
Teaser: Two-factor authentication (2FA) helps keep your account safe by making sure it’s really you. After entering your password, you’ll confirm your identity a second way, like using a code sent to your phone.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/relaxed-person-using-smartphone-by-window-promo-b.png
Image Alt Text: Lady using her cell phone
CTA Label: Set up 2FA now
CTA Link: /secure/profile/account-security
CTA Analytics Name: gmw hub:MFA:set up 2FA now
CTA Analytics Location: gmw hub:perk pro tip
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub:perk pro tip: 2FA
Personalization Configuration Values: GMWMFAPromo

Billing Content

Title: Manage your bill
Teaser: You have enough on your mind. Paying your bill online is fast and easy with options like auto-pay — so you can quickly check it off your list.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/person-working-paperwork-laptop-promo-b.png
Image Alt Text: Man seated at his dining room table using his laptop
CTA Label: Go to Premium Billing
CTA Link: /billpay
CTA Analytics Name: gmw hub:manage my bill:go to billing portal
CTA Analytics Location: gmw hub:perk pro tip
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub:perk pro tip: manage your bill
Personalization Configuration Values: GMWDPAPromo

Health Wellness Content

Title: Explore what's included
Teaser: Enjoy self-care apps, healthy lifestyle classes, reduced rates on fitness classes, and more
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/son-mother-running-on-beach.png
Image Alt Text: An adult and child running on a beach
CTA Label: Explore Health and Wellness
CTA Link: /secure/health-wellness
CTA Analytics Name: gmw hub:h&w:explore health & wellness
CTA Analytics Location: gmw hub:perk pro tip
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub:perk pro tip: health & wellness
Personalization Configuration Values: GMWHealthWellnessPromo

KP Rewards Active Content

Title: Healthy habits earn real rewards
Teaser: Get up to $150 this calendar year with Kaiser Permanente rewards. Monthly trivia gives you even more chances to earn.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/kp-rewards-activated-mobile.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Get rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: gmw hub:kp rewards activated member go to rewards
CTA Analytics Location: gmw hub:perk pro tip
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub:perk pro tip: kp rewards activated
Personalization Configuration Values: GMWActivatedRewardsPromo

KP Rewards Inactive Content

Title: Healthy feels good. So do rewards.
Teaser: Make progress on your health goals with simple activities and earn up to $150 this calendar year with Kaiser Permanente rewards. Plus, get a chance to win even more with monthly trivia.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/woman-on-phone-using-kp-rewards.png
Image Alt Text: Woman tracking her physical activity on KP rewards on her phone
CTA Label: Explore your rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: gmw hub:kp rewards non-activated member explore your rewards
CTA Analytics Location: gmw hub:perk pro tip
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub:perk pro tip: kp rewards non-activated
Personalization Configuration Values: GMWNonActivatedRewardsPromo

Active Rewards Experience

Title: Healthy habits earn real rewards
Teaser: Get up to $150 this calendar year with Kaiser Permanente rewards. Monthly trivia gives you even more chances to earn.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/kp-rewards-activated-mobile.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Get rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards activated member go to rewards
CTA Analytics Location: health&wellness kp rewards
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:go to rewards
Personalization Configuration Values: HWActivatedRewardsPromo

Inactive Rewards Experience

Title: Healthy feels good. So do rewards.
Teaser: Make progress on your health goals with simple activities and earn up to $150 this calendar year with Kaiser Permanente rewards. Plus, get a chance to win even more with monthly trivia.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/woman-on-phone-using-kp-rewards.png
Image Alt Text: Woman tracking her physical activity on KP rewards on her phone
CTA Label: Explore your rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards non-activated member start earning today
CTA Analytics Location: Retrieving data. Wait a few seconds and try to cut or copy again.
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:start earning today
Personalization Configuration Values: HWNonActivatedRewardsPromo

Active Rewards Experience

active-rewards-experience

Title: Healthy habits earn real rewards
Teaser: Get up to $150 this calendar year with Kaiser Permanente rewards. Monthly trivia gives you even more chances to earn.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/kp-rewards-activated-mobile.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Get rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: my health:kp rewards activated member go to rewards
CTA Analytics Location: my health kp rewards
Secondary CTA Label
Secondary CTA Link
Impress content: my health:kp rewards:go to rewards
Personalization Configuration Values: innerDoorActivatedMemberPromo

Inactive Rewards Experience

Title: Healthy feels good. So do rewards.
Teaser: Make progress on your health goals with simple activities and earn up to $150 this calendar year with Kaiser Permanente rewards. Plus, get a chance to win even more with monthly trivia.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/woman-on-phone-using-kp-rewards.png
Image Alt Text: Woman tracking her physical activity on KP rewards on her phone
CTA Label: Explore your rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: my health:kp rewards non-activated member start earning today
CTA Analytics Location: my health kp rewards
Secondary CTA Label
Secondary CTA Link
Impress content: my health:kp rewards:start earning today
Personalization Configuration Values: innerDoorNonActivatedMemberPromo

Bold App Promo Banner SCAL

Title: Strength, Balance, and Confidence
Teaser: Staying active supports strength, balance, healthy aging, and bladder health. Your Medicare Advantage plan includes access to the Bold app, a digital exercise platform. Through Bold you have access to guided workouts designed to keep you strong, steady, and independent.
Image: /content/dam/kporg/final/graphics/icons/illustrative/education-illustrative.svg
Image Alt Text: icon
CTA Label: Try Bold today
CTA Link: https://www.agebold.com/kpscal?utm_source=partner-kp&utm_medium=digital&utm_campaign=partner-inner-door-july
CTA Analytics Name
CTA Analytics Location
Secondary CTA Label
Secondary CTA Link
Impress content
Personalization Configuration Values: medicareMemberPromoSCAL

Bold App Promo Banner HI

Title: Strength, Balance, and Confidence
Teaser: Staying active supports strength, balance, healthy aging, and bladder health. Your Medicare Advantage plan includes access to the Bold app, a digital exercise platform. Through Bold you have access to guided workouts designed to keep you strong, steady, and independent.
Image: /content/dam/kporg/final/graphics/icons/illustrative/education-illustrative.svg
Image Alt Text: icon-hi
CTA Label: Try Bold today
CTA Link: https://www.agebold.com/kphi?utm_source=partner-kp&utm_medium=digital&utm_campaign=partner-inner-door-july
CTA Analytics Name
CTA Analytics Location
Secondary CTA Label
Secondary CTA Link
Impress content
Personalization Configuration Values: medicareMemberPromoHI

Bold App Promo Banner GA

Title: Strength, Balance, and Confidence
Teaser: Staying active supports strength, balance, healthy aging, and bladder health. Your Medicare Advantage plan includes access to the Bold app, a digital exercise platform. Through Bold you have access to guided workouts designed to keep you strong, steady, and independent.
Image: /content/dam/kporg/final/graphics/icons/illustrative/education-illustrative.svg
Image Alt Text: icon
CTA Label: Try Bold today
CTA Link: https://www.agebold.com/kpga?utm_source=partner-kp&utm_medium=digital&utm_campaign=partner-inner-door-july
CTA Analytics Name
CTA Analytics Location
Secondary CTA Label
Secondary CTA Link
Impress content
Personalization Configuration Values: medicareMemberPromoGA

Next Gen Non Activated Rewards

Title: You deserve a reward. We got you.
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Check out all the simple ways you can level up your healthy habits to earn. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-inactive.png
Image Alt Text: Young man tracking his activity on his mobile phone. A close-up of the screen shows the KP Rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:non-activated:next gen click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:non-activated:next gen banner
Personalization Configuration Values: nonActivatedNextgenMember

Genz Non Activated Rewards

Title: Get rewards? Game on.
Teaser: You can earn up to $150 this year with Kaiser Permanente rewards when you eat a healthy meal, get a good night's sleep, or relax with a meditation app. Check out all the habits that earn rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-inactive.png
Image Alt Text: Young man holding a basketball next to a mobile phone with the KP rewards app on the screen.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:non-activated:gen z click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:non-activated:gen z banner
Personalization Configuration Values: nonActivatedGenzMember

Millenial Non Activated Rewards

Title: Rewards help you stay on track
Teaser: Track your habits and earn up to $150 this calendar year with Kaiser Permanente rewards. Each qualifying habit you complete adds to your rewards. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-inactive.png
Image Alt Text: A man seated after a workout checking his fitness tracker watch and holding his mobile phone. A close-up on the screen shows the KP rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards: non-activated:millenial click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards: non-activated:millenial banner
Personalization Configuration Values: nonActivatedMillenialRewards

Millenial Activated Rewards

Title: Good habits that earn
Teaser: Earn up to $150 this year for each healthy action you complete with Kaiser Permanente rewards. Rewards turn good habits into great ones. Start earning.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:activated:millenial click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:activated:millenial banner
Personalization Configuration Values: activatedMillenialRewards

GenX Activated Member Promo

Title: Good habits are so rewarding
Teaser: Staying active, unwinding your mind, and taking care of your body are a few ways to earn up to $150 this year through Kaiser Permanente rewards. Track your healthy habits to earn.
Image: /content/dam/kporg/final/graphics/icons/standard/outline/star-outline.svg
Image Alt Text
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:activated:gen x click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:activated:gen x banner
Personalization Configuration Values: activatedGenxMember

GenX Non Activated Member Promo

Title: Your health, your rewards
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards by getting active, eating well, getting good sleep, and more. Discover which simple habits can earn you rewards.
Image: /content/dam/kporg/final/graphics/icons/standard/outline/star-outline.svg
Image Alt Text
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:non-activated:gen x click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:non-activated:gen x banner
Personalization Configuration Values: nonActivatedGenxMember

Next Gen Activated Rewards

Title: Good habits score big with rewards
Teaser: How do you earn up to $150 this calendar year with Kaiser Permanente rewards? Check out simple habits you may already be doing that qualify for earnings.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:activated:next gen click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:activated:next gen banner
Personalization Configuration Values: activatedNextgenMember

Genz Rewards Component

Title: Ready, set, reward
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Discover which simple habits can level up your health and rack up rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: inner door:kp rewards:activated:gen z click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: inner door:kp rewards:activated:gen z banner
Personalization Configuration Values: activatedGenzMember

H&W Gen X Active Rewards Member

Title: Good habits are so rewarding
Teaser: Staying active, unwinding your mind, and taking care of your body are a few ways to earn up to $150 this year through Kaiser Permanente rewards. Track your healthy habits to earn.
Image: /content/dam/kporg/final/graphics/icons/standard/outline/star-outline.svg
Image Alt Text
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: kp rewards banner
CTA Analytics Location
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:activated:gen x banner
Personalization Configuration Values: hwActivatedGenxMember

H&W Gen X Inactive Rewards Member

Title: Your health, your rewards
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards by getting active, eating well, getting good sleep, and more. Discover which simple habits can earn you rewards.
Image: /content/dam/kporg/final/graphics/icons/standard/outline/star-outline.svg
Image Alt Text
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:non-activated:gen x click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:non-activated:gen x banner
Personalization Configuration Values: hwNonActivatedGenxMember

H&W Gen Z Active Rewards Member

Title: Ready, set, reward
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Discover which simple habits can level up your health and rack up rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:activated:gen z click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:activated:gen z banner
Personalization Configuration Values: hwActivatedGenzMember

H&W Gen Z Inactive Rewards Member

Title: Get rewards? Game on.
Teaser: You can earn up to $150 this year with Kaiser Permanente rewards when you eat a healthy meal, get a good night's sleep, or relax with a meditation app. Check out all the habits that earn rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-inactive.png
Image Alt Text: Young man holding a basketball next to a mobile phone with the KP rewards app on the screen.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:non-activated:gen z click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:non-activated:gen z banner
Personalization Configuration Values: hwNonActivatedGenzMember

HW Next Gen Active Rewards Member

Title: Good habits score big with rewards
Teaser: How do you earn up to $150 this calendar year with Kaiser Permanente rewards? Check out simple habits you may already be doing that qualify for earnings.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:activated:next gen click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:activated:next gen banner
Personalization Configuration Values: hwActivatedNextgenMember

HW Next Gen Inactive Rewards Member

Title: You deserve a reward. We got you.
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Check out all the simple ways you can level up your healthy habits to earn. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-inactive.png
Image Alt Text: Young man tracking his activity on his mobile phone. A close-up of the screen shows the KP Rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:non-activated:next gen click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:non-activated:next gen banner
Personalization Configuration Values: hwNonActivatedNextgenMember

HW Millenial Active Rewards Member

Title: Good habits that earn
Teaser: Earn up to $150 this year for each healthy action you complete with Kaiser Permanente rewards. Rewards turn good habits into great ones. Start earning.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:activated:millenial click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:activated:millenial banner
Personalization Configuration Values: hwActivatedMillenialRewards

HW Millenial Inactive Rewards Member

Title: Rewards help you stay on track
Teaser: Track your habits and earn up to $150 this calendar year with Kaiser Permanente rewards. Each qualifying habit you complete adds to your rewards. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-inactive.png
Image Alt Text: A man seated after a workout checking his fitness tracker watch and holding his mobile phone. A close-up on the screen shows the KP rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: health&wellness:kp rewards:non-activated:millenial click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: health&wellness:kp rewards:non-activated:millenial banner
Personalization Configuration Values: hwNonActivatedMillenialRewards

GMW Millenial Non Activated Member Promo

Title: Rewards help you stay on track
Teaser: Track your habits and earn up to $150 this calendar year with Kaiser Permanente rewards. Each qualifying habit you complete adds to your rewards. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-inactive.png
Image Alt Text: A man seated after a workout checking his fitness tracker watch and holding his mobile phone. A close-up on the screen shows the KP rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards: non-activated:millenial click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub legacy:kp rewards:activated:millenial banner
Personalization Configuration Values: GMWnonActivatedMillenialRewards

GMW Millenial Activated Member Promo

Title: Good habits that earn
Teaser: Earn up to $150 this year for each healthy action you complete with Kaiser Permanente rewards. Rewards turn good habits into great ones. Start earning.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:activated:millenial click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub legacy:kp rewards:activated:millenial banner
Personalization Configuration Values: GMWactivatedMillenialRewards

GMW Genz Activated Member Promo

Title: Ready, set, reward
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Discover which simple habits can level up your health and rack up rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:activated:gen z click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub legacy:kp rewards:activated:gen z banner
Personalization Configuration Values: GMWactivatedGenzMember

GMW Genz Non Activated Member Promo

Title: Get rewards? Game on.
Teaser: You can earn up to $150 this year with Kaiser Permanente rewards when you eat a healthy meal, get a good night's sleep, or relax with a meditation app. Check out all the habits that earn rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-inactive.png
Image Alt Text: Young man holding a basketball next to a mobile phone with the KP rewards app on the screen.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:non-activated:gen z click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub legacy:kp rewards:non-activated:gen z banner
Personalization Configuration Values: GMWnonActivatedGenzMember

GMW GenX Activated Member Promo

Title: Good habits are so rewarding
Teaser: Staying active, unwinding your mind, and taking care of your body are a few ways to earn up to $150 this year through Kaiser Permanente rewards. Track your healthy habits to earn.
Image: /content/dam/kporg/final/graphics/icons/standard/outline/star-outline.svg
Image Alt Text
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:activated:gen x click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub legacy:kp rewards:activated:gen x banner
Personalization Configuration Values: GMWactivatedGenxMember

GMW Gen X Non Activated Member Promo

Title: Your health, your rewards
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards by getting active, eating well, getting good sleep, and more. Discover which simple habits can earn you rewards.
Image: /content/dam/kporg/final/graphics/icons/standard/outline/star-outline.svg
Image Alt Text
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:non-activated:gen x click
CTA Analytics Location: kp rewards banner
Secondary CTA Label
Secondary CTA Link
Impress content: gmw hub legacy:kp rewards:non-activated:gen x banner
Personalization Configuration Values: GMWnonActivatedGenxMember

GMW Next Gen Activated Member Promo

Title: Good habits score big with rewards
Teaser: How do you earn up to $150 this calendar year with Kaiser Permanente rewards? Check out simple habits you may already be doing that qualify for earnings.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:activated:next gen click
CTA Analytics Location: kp rewards banner
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Personalization Configuration Values: GMWactivatedNextgenMember

GMW Next Gen Non Activated Member Promo

Title: You deserve a reward. We got you.
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Check out all the simple ways you can level up your healthy habits to earn. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-inactive.png
Image Alt Text: Young man tracking his activity on his mobile phone. A close-up of the screen shows the KP Rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: gmw hub legacy:kp rewards:non-activated:next gen click
CTA Analytics Location: kp rewards banner
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Impress content: gmw hub legacy:kp rewards:non-activated:next gen banner
Personalization Configuration Values: GMWnonActivatedNextgenMember

Benefits Next Gen Activated Rewards Member

Title: Good habits score big with rewards
Teaser: How do you earn up to $150 this calendar year with Kaiser Permanente rewards? Check out simple habits you may already be doing that qualify for earnings.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards:activated:next gen click
CTA Analytics Location: kp rewards banner
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Impress content: benefits & coverage:kp rewards:activated:next gen banner
Personalization Configuration Values: benefitsActivatedNextgenMember

Benefits Gen Z Activated Rewards Member

Title: Ready, set, reward
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Discover which simple habits can level up your health and rack up rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards:activated:gen z click
CTA Analytics Location: kp rewards banner
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Impress content: benefits & coverage:kp rewards:activated:gen z banner
Personalization Configuration Values: benefitsActivatedGenzMember

Benefits Gen Z Non Activated Rewards Member

Title: Get rewards? Game on.
Teaser: You can earn up to $150 this year with Kaiser Permanente rewards when you eat a healthy meal, get a good night's sleep, or relax with a meditation app. Check out all the habits that earn rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/genz-rewards-scenario-inactive.png
Image Alt Text: Young man holding a basketball next to a mobile phone with the KP rewards app on the screen.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards:non-activated:gen z click
CTA Analytics Location: kp rewards banner
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Impress content: benefits & coverage:kp rewards:non-activated:gen z banner
Personalization Configuration Values: benefitsNonActivatedGenzMember

Benefits Millenial Activated Rewards Member

Title: Good habits that earn
Teaser: Earn up to $150 this year for each healthy action you complete with Kaiser Permanente rewards. Rewards turn good habits into great ones. Start earning.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards:activated:millenial click
CTA Analytics Location: kp rewards banner
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Impress content: benefits & coverage:kp rewards:activated:millenial banner
Personalization Configuration Values: benefitsActivatedMillenialRewards

Benefits Millenial Non Activated Rewards Member

Title: Rewards help you stay on track
Teaser: Track your habits and earn up to $150 this calendar year with Kaiser Permanente rewards. Each qualifying habit you complete adds to your rewards. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/millenials-rewards-scenario-inactive.png
Image Alt Text: A man seated after a workout checking his fitness tracker watch and holding his mobile phone. A close-up on the screen shows the KP rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards: non-activated:millenial click
CTA Analytics Location: kp rewards banner
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Impress content: benefits & coverage:kp rewards: non-activated:millenial banner
Personalization Configuration Values: benefitsNonActivatedMillenialRewards

Benefits Next Gen Non Activated Rewards Member

Title: You deserve a reward. We got you.
Teaser: Earn up to $150 this calendar year with Kaiser Permanente rewards. Check out all the simple ways you can level up your healthy habits to earn. Game on.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-inactive.png
Image Alt Text: Young man tracking his activity on his mobile phone. A close-up of the screen shows the KP Rewards app.
CTA Label: Explore rewards
CTA Link: /health-wellness/rewards-program
CTA Analytics Name: benefits & coverage:kp rewards:non-activated:next gen click
CTA Analytics Location: kp rewards banner
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Impress content: benefits & coverage:kp rewards:non-activated:next gen banner
Personalization Configuration Values: benefitsNonActivatedNextgenMember

Flu Active Rewards Member Promo

Title: Get a flu shot, earn rewards
Teaser: You are eligible to receive rewards for getting your flu shot. Complete more qualifying healthy activities to earn up to $150 in Kaiser Permanente Rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-active.png
Image Alt Text: A mobile phone screen showing rewards and trivia earnings and a Kaiser Permanente rewards VISA card.
CTA Label: Go to Rewards
CTA Link: /secure/health-wellness/rewards-program
CTA Analytics Name
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Personalization Configuration Values: fluActivatedRewardsMember

Flu Inactive Rewards Member

Title: Earn rewards for healthy activities
Teaser: You can earn rewards for completing healthy activities, like getting a flu shot. See how else you can earn up to $150 through Kaiser Permanente Rewards.
Image: /content/dam/kporg/final/images/people/cdf-images/promo-banner/nextgen-rewards-scenario-inactive.png
Image Alt Text: Young man tracking his activity on his mobile phone. A close-up of the screen shows the KP Rewards app.
CTA Label: Start Earning
CTA Link: /health-wellness/rewards-program
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Personalization Configuration Values: fluNonActivatedRewardsMember